Fujitsu’s economists and consultants share the hottest ICT trends, recommendations and case studies so you can keep up with the times
What It Means to Venture into VR and AR Today: Becoming the Winners 20 Years from Now
VR (virtual reality) and AR (augmented reality) are expected to bring changes to society as the third platform, after computers and mobile devices. Today, these technologies are still in their nascent stages, often referred to as a chasm in the market. However, the possibilities of the new experience-based value that VR and AR could provide, such as changing people's awareness and actions, is immeasurable. Here, a consultant of Fujitsu Research Institute (FRI) explains how to become the winners in the VR/AR market.
The Importance of Being a Destination Store: Understanding Individual Customers and Creating Relationships
To be a destination store for customers—that is every retail business owner's wish. A destination store is the retail store that a person thinks of first when he or she wants to buy something. The same definition applies to products. Manufacturers want their products to be those that customers think of first. To be customers' "destination" means that the store or product has customers' support, and sales depend on how many such customers a business has. (From Chisounomori, an information magazine published by Fujitsu Research Institute)
What You Need to Know for Creating Credit in the Internet Age When Personal Information Is Readily Accessible
Lately, the Internet of Things (IoT), which connects things directly without the aid of human hands, has become a big to…