Data backup: the baobab tree is nature’s data storage system

Main visual : Data backup: the baobab tree is nature’s data storage system

As businesses acquire ever-growing quantities of data and face the challenge of managing, storing, and leveraging it to create new value, they face an often-bewildering variety of potential solutions. It may feel like you’re lost in all the complexity. Fujitsu is well placed to help businesses guide customers along the best path.

Enterprise data is increasing in volume and value – even non-active historical data can now be used to deliver essential business insights. As a result, the importance of protecting it is also increasing. Ultimately, a business’s ability to recover quickly from a severe data incident – from an individual server’s failure to a major cyber-attack that infects all files - can contribute significantly to its ongoing survival.

The Baobab tree – the backup provider of the tree world

We recently covered the traditional storage systems – the redwoods of the storage jungle – specifically RAID storage. We’re going to explore a little further and look at an icon of the African savannah, the Baobab tree. Also known by some cultures as the ‘tree of life’, you could consider the Baobab to be the tree world’s backup provider. It absorbs water during the rainy season and stores it in its enormous trunk – enabling it to produce nutritious fruit even in times of drought, and by doing so, providing sustenance for many animals.

Just like the advanced measures taken by the baobab tree to prepare for difficult times, businesses should plan their backup strategies before disaster strikes to ensure the seamless restoration of their data. Various technologies are available to make copies of data, such as replication, snapshots, or mirroring, depending on each business’s specific requirements. Best practice suggests following the 3-2-1 rule of thumb for these copies – that is, make at least three copies of all data, store two copies on different storage media, and keep one copy offline.

The Baobab and Fujitsu’s data backup portfolio also have adaptability in common – they are both able to thrive in different environments. Fujitsu’s portfolio also simplifies operations and improves performance to ensure data recovery in a disaster with no business interruption. And, just as the tree’s thick bark protects it from challenging threats – such as small brush fires, effective backups will ensure your business is well placed to deal with cyber-threats or even accidental deletions and downtime.

An effective backup strategy should seamlessly grow to meet business needs

Another critical consideration for businesses navigating the data jungle is the scalability of their systems – just as the Baobab can expand its capacity to accommodate gallons of liquid, an effective backup strategy can seamlessly grow to meet business needs. Businesses have many storage media to choose from – a combination of disk, tape, and potentially cloud storage. The challenge is to find a solution where they only pay for what they need while ensuring they can expand economically and efficiently. Fujitsu backup allows for seamless scaling without over-provisioning capacity at the outset and offers pay-as-you-grow options.

Fujitsu customers also have a wide variety of backup options available to them, depending on their unique needs – including backup appliances, backup software, and tape systems. Appliances, available as target or integrated appliance, are popular as they simplify and consolidate backup and archive infrastructures, are easy to install and reduce cost per byte. Fujitsu also offers a selection of backup software from industry-leading partners Commvault, Veritas and Veeam, integrated and tested with Fujitsu hardware - that streamline the administration of backups. The ETERNUS LT family and tape libraries from partners Quantum and Oracle, as the last line of defense against cyberattacks by providing an air-gap between live and backup data, complements the comprehensive data protection portfolio.

Ultimately – an effective backup strategy is a crucial element of the data ecosystem for any business. While the Baobab helps prevent soil erosion, storage backup ensures that all business-critical data is protected while making the data available where and when it is needed.

Only the imprudent would embark on a trek without a guide and a strategy – let Fujitsu act as your trusted guide to help you navigate the complexity of data storage technologies, directing you through the maze of diverse technologies to find the best solution that will safeguard your data and turn it into money. To find out more, visit