Retail Is Fundamentally About People

Retail Is Fundamentally About People

“Are we too product focused?” was an intriguing question asked during our Connected Store webinar back in November. You’d think that stores were all about products. That products were what mattered most: where they were sourced, how they were procured, supplied, presented and, ultimately, priced and sold. But the question was a good one because

More ....

Dear retailers, please shake up your store concept

Dear retailers, please shake up your store concept

It’s time for something other than clothes hangers and hanging rails, bookshelves and bright cold meat counters. Of course – as consumers we all have our favorite bookstore, supermarket and fashion store. We go there mostly because it’s convenient for us; it’s either around the corner or on our way to work. Every time we

More ....

It’s the Hormones, stupid!

woman shoe shopping

During our recent webinar with Planet Retail about The Connected Store, we got talking about hormones and shopping, and how it’s easy to get carried away by technology and neglect the need for great customer service. Especially in retail. Yes, digital is transforming the way we shop, and how retailers engage customers. There’s no doubt

More ....

Does a retail store need to be profitable?

Does a retail store need to be profitable?

It’s a great question, asked during Fujitsu’s second Connected Retail Webinar in November, which we ran with Planet Retail. The answer you immediately think of is: a retail store must be profitable. Think of all the expensive real estate. Each square-foot of space needs to be generating revenue and, most importantly, profit. It turns out

More ....

When does personalization become intrusion?

When does personalization become intrusion?

During our recent Fujitsu Retail Webinar on September 29th, a member of the audience asked a very pertinent question: When does personalization become intrusion? Our data is collected and then used to offer us goods and services. Retailers know that consumers want to be treated in a personal and friendly way. So, the data is

More ....